They’re not just for influencers.
If you’re a digital professional of any kind you should have a media kit to visually showcase how you’ve helped brands reach their goals.
What is a media kit?
You can think of a media kit as a time capsule of your Key Performance Indicators, or KPIs, for brands over time.
Those KPIs represent a statistical measure of the value you bring — Which can be shown in anything from the number of times a link is clicked on social media to the number of viewers who sign up for a newsletter.